The operating system
for modern barbers.
TRIM helps barbers manage bookings, track revenue, automate customer enquiries, and turn more clients into regulars.
Dashboard
Cuts today
24
Revenue
£840
Bookings
18
Returning
72%
Weekly Revenue
This weekClient Types
How it works
Four steps from DM to booked.
01
Customer messages your business
A potential client slides into your Instagram DMs with a booking or enquiry.
02
TRIM replies instantly
TRIM auto-replies in your brand voice within seconds — no waiting, no missed DMs.
03
Client fills a smart booking form
The reply links to a branded form that captures name, service, date preference — all you need.
04
Booking appears in your dashboard
Every submission lands in a clean dashboard, ready to confirm, follow up, and fill your chair.
Features
Everything a modern barbershop needs.
Instagram booking automation
Replies to every first message instantly, 24/7 — so no booking enquiry goes cold while you're in the chair.
AI character / tone modes
Choose from 8 character modes — Professional, Friendly, Luxury, Bold, Confident and more — tuned to your brand.
Smart booking form routing
Enquiries route to a branded intake form that captures every detail you need to confirm a booking.
Client dashboard
Every submitted form becomes a tracked client — with booking history, status, and easy follow-up.
Review & feedback replies
TRIM handles thank-you replies and positive or negative review responses automatically.
New follower welcome messages
Automatically welcome new Instagram followers with a personalised message in your brand voice.
Pricing
Simple, transparent pricing.
All plans include unlimited enquiries and leads. See full comparison →
TRIM Basic
billed annually
or £19.99/month
Get started with automated replies and a clean lead dashboard.
- Auto message replies
- Enquiry routing
- Booking form routing
- Lead dashboard
- Basic analytics
All future TRIM upgrades included while subscribed.
Start free trialTRIM Lite
billed annually
or £39.99/month
Everything in Basic plus follower automation and review replies.
- Everything in Basic
- New follower welcome
- Spam fallback
- Review replies
- 4 tone options
All future TRIM upgrades included while subscribed.
Start free trialTRIM Essential
billed annually
or £59.99/month
For growing barbershops that want complete automation and brand control.
- Everything in Lite
- All 8 tone options
- Advanced analytics + AI
- Peak-time & retention insights
- Priority support
All future TRIM upgrades included while subscribed.
Start free trialTRIM Pro
Book a Consultation
Custom pricing for barbershop groups and multi-location businesses.
For barbershop groups and multi-location businesses with complex needs.
Consultation includes
- Custom workflows
- Multi-location support
- Advanced analytics
- Priority onboarding
- Dedicated support
All future TRIM upgrades included while subscribed.
Book consultationBuilt for
Built for independent barbers.
If your clients are messaging you on Instagram to book, TRIM was built for you.
FAQ
Common questions.
What is TRIM?
Who is TRIM built for?
Does TRIM replace my booking system?
Can TRIM reply to Instagram DMs?
Does TRIM work for solo barbers?
Can I customise how TRIM replies?
What happens when a customer fills out a booking form?
Do I need technical knowledge to use TRIM?
Is there a 7-day free trial?
What is included in future updates?
Start using TRIM today.
Get your barbershop set up in minutes. Automate enquiries, capture leads, and manage your business from one clean dashboard — free for 7 days, no credit card required.
Start free trial